I work in a sixth form only school in England. We receive applications via a web application form. From there, I export application data into excel and using a word mail merge, produce an ATF file that can be directly imported into SIMS to create an applicant record. I tend to import name, address, telephone numbers, e-mail addresses and previous school.
This can all be done without having to purchase the additional license via 'Routines - Admissions - Import ATF file'.
My e-mail is
[email protected] if you would like any further information.