British Rail logo designer appalled by green makeover ‘mess’

[6Foot2]

NOTE: NSFW: Expletives in text

 

Link: British Rail logo designer appalled by green makeover ‘mess’ | Design | The Guardian

 

The designer of the familiar British Rail logo has warned against government plans to revamp the symbol and dismissed a separate attempt to give it a temporary green makeover as a “load of old b0ll0cks”.

 

The transport secretary, Grant Shapps, has said his plans for the new Great British Railways will involve “updated versions of the classic ‘double-arrow’ logo” when the system is launched next year. He has promised “a single familiar brand with a bold new vision for passengers – of punctual services, simpler tickets and a modern and green railway that meets the needs of the nation”.

 

Meanwhile, with the Glasgow climate-change conference near, the Rail Delivery Group (RDG) launched a campaign on Wednesday to underline the environmental benefits of train travel, featuring the traditional logo but coloured in five shades of green...

 

[3s-gtech]

I really hope that leave it alone, longer term. It’s a stunning piece of simple, recognisable, relevant and timeless design. Still looks fresh.

 

Colour change is silly and complicates it.

[hardtailstar]

My dad says he's going to get his british rail uniform out when it all changes to wear to work!

 

He's worked on the railway for many years from British rail to the multiple franchises that have run the train service local to me. Its the same everytime, the private company struggle to run the rail service.