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Posted
Is it just me thinking that Google waste too much time on designing a new logo? I just can't see the point. Yeah sure, Halloween and Christmas as they're special occasions for many people but why all the seemingly random special logos?
Posted
Is it just me thinking that Google waste too much time on designing a new logo? I just can't see the point. Yeah sure, Halloween and Christmas as they're special occasions for many people but why all the seemingly random special logos?

 

its all marketing.

you employ someone solely to do these designs, say on £20k. the amount of word of mouth this gets means that each logo gets 1000 new visitors, job done. and for individual countries, i guess it means its more local. i mean you can guarantee thanksgiving will get a day even though its not relevant to us, but if you're in bulgaria and they have a logo for a national holiday there, it seems more tailored for you. like google are thinking about you and your country when you search.

so that could bring more clicks your way too.

 

look at when they had the pacman or the guitar logo. the amount of people who heard about it and headed off there, probably then searched using google that day even if they normally wouldnt

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