How does this work?

[CESIL]

I am considering upgrading my copy of DreamweaverMX 2004 to the latest version...

 

On the Adobe shop site the pricing is given as:

 

Ship the box to me... £180.95

Download... £186.34

 

So it costs more to download...

 

How can that be more expensive than producing all the packaging and shipping it to me?

 

Or am I missing something here?

[Tyiell]

I don't get that at all. I had the same thing on amazon the other day: Buy an album for £8 (estimate values here, can''t remember precisely because I didn't buy it!!) and wait three to five days for it to be shipped FOC. Or download immediately for.... £12!!?

 

I wondered if they are screwing extra money on the downloads because they assume people who are willing to go for the downloads want it in a hurry....

[fafster]

I don't get that at all. I had the same thing on amazon the other day: Buy an album for £8 (estimate values here, can''t remember precisely because I didn't buy it!!) and wait three to five days for it to be shipped FOC. Or download immediately for.... £12!!?

 

I wondered if they are screwing extra money on the downloads because they assume people who are willing to go for the downloads want it in a hurry....

 

Or buy the album to be delivered, then pirate a copy in the meantime.

[ahuxham]

I read an article about this recently, and the new business model the majority of companies are moving to are higher costs for digital downloads.

 

Why: Companies assume people want what they want now, and don't want to wait, so they charge that little bit extra for the privilege. I am impatient and would quite easily pay that extra cost for digital download, and not having to wait for it to arrive.