Amazon, Facebook, Google give Cisco's switches the COLD shoulder

[Bruce123]

Amazon, Facebook, Google give Cisco's switches the COLD shoulder

 

Essentially Amazon and a number of other companies have formed an alliance to make their an open networking operating system for switches and they are buying hardware from cheap manufacturers to build their own switches and routers.

 

It's difficult to know how the giants of the switch/router world (e.g. Cisco/Juniper/Brocade) can respond to this assault.

 

It's their own fault really for charging such a high mark-up for their devices and for so long. And while the rest of the world is moving more towards open software (and at least in the server market, to lower profit margins).

 

Thanks,

 

Bruce.