IT News Thread, Blackberry withdraw from consumer market in Other News; Now RIM are backpeddling!
RIM insists it is not exiting consumer market - just 'refocusing' ? The Register...
30th March 2012, 01:28 PM #16
30th March 2012, 04:15 PM #17
They aren't refocusing, they are dying.
30th March 2012, 04:21 PM #18
BlackBerry isn't leaving consumer, don't let the article fool you. BlackBerry 10 is a very consumer-driven version of their OS. What they do mean... is that they'll retool and again try to recapture the Enterprise market shares that they've lost. There's plenty of money to be made in Enterprise, and I'd venture to say a good bit more than the consumer market when you consider the server-side software they can produce and sell to businesses.
A consumer simply buys a subsidized phone. A business buys a lot more.
30th March 2012, 05:02 PM #19
Their server software is shocking, it's like a full rendition in box. They should spend some serious time on that and/or sack those that worked on it for a start.
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