While many people, mostly of the troll variety, will be running around the Web screaming "so expensive!" the new Mac Pro is anything but when considering what's in the package. I joked on Twitter that Apple's Mac Pro deal is this: "buy two discounted FirePro W9000 cards and get a workstation for free," and that's not an exaggeration. The AMD FirePro W9000 retails on Newegg for $3400, $600 under MSRP. Apple's FirePro D700 is similar to this card, and the company ships two of them in the machine for $600 more than the D500 that comes stock with the 6-core configuration. It all makes this bottom radio button the easiest one a 3D graphics junkie ever clicked:
Because Apple is designing its own machine and card for the GPU, AMD doesn't have to front the cost of manufacturing them. This likely kept the price lower than if Apple paid OEM prices for an existing card. Combine this with the sky-high price of the Xeon E5 chips, and you would be way out of line to call the Mac Pro "expensive."