Toyota Makes A Font With A Car (downloadable) - Awesomness Squared
I just ran across this in my travels around the information super highway. In a move that would make Top Gear proud Toyota in order to promote their new car the iQ have used it along with some stunt drivers and a software developer to make a new font. This is avalible from the website as an Open Type Font here.
Here is the Toyota page with a video of the making and the download:
and here is the original blog posting that I found which also inclueds images and a writeup:
If It's Hip, It's Here: Typeface by Toyota. The iQ font Designed By A Moving Car.
Additional Video Link:
iQ font - When driving becomes writing / Full making of on Vimeo