General Chat Thread, Microsoft forced to rename SkyDrive in General; Apparently Rupert Murdoch owns the word 'Sky'.
Source : The Verge
A UK court recently ruled that Microsoft's SkyDrive name ...
31st July 2013, 06:04 PM #1
Microsoft forced to rename SkyDrive
Apparently Rupert Murdoch owns the word 'Sky'.
Source: The Verge
A UK court recently ruled that Microsoft's SkyDrive name infringed on a trademark owned by British Sky Broadcasting Group (BSkyB), and the software maker has agreed to change the name of its cloud-based service worldwide as a result. In a settlement issued on Wednesday, BSkyB notes that Microsoft will not appeal the court ruling and that the company will allow Microsoft to continue using the brand "for a reasonable period of time to allow for an orderly transition to a new brand."
The agreement includes financial and other terms, but neither BSkyB or Microsoft will disclose the details as the agreement is confidential. A Microsoft spokesperson confirmed the name change to The Verge. "We're glad to have resolution of this naming dispute, and will continue to deliver the great service our hundreds of millions of customers expect, providing the best way to always have your files with you."
The name change follows a similar European legal dispute where Microsoft agreed to stop using the term "Metro" for its Windows 8 user interface and applications. Although the case never made it to court, German company Metro AG took issue with Microsoft's use of the word Metro throughout its marketing and branding. BSkyB's complaint centers around the Sky services it provides primarily in the UK, with channels like Sky One, Sky Sports, and Sky Movies.
31st July 2013, 06:05 PM #2
The service formerly known as skydrive
Any ideas for a new name?
Nsadrive / clouddrive / metrodrive / balmerdrive (s us out of business)
31st July 2013, 06:07 PM #3
31st July 2013, 06:23 PM #4
I bet The Verge will have something to say about that.. oh. wait...
A Microsoft spokesperson confirmed the name change to The Verge.
31st July 2013, 06:35 PM #5
Microsoft could buy Dropbox and then rename SkyDrive to Dropbox. That would confuse people.
31st July 2013, 06:46 PM #6
Call it SkyeDrive
Just to annoy Sky
31st July 2013, 06:49 PM #7
Thanks to Domino from:
elsiegee40 (31st July 2013)
31st July 2013, 08:20 PM #8
31st July 2013, 08:25 PM #9
How much do you want to bet its just called Microsoft Drive next
31st July 2013, 08:27 PM #10
31st July 2013, 08:28 PM #11
Hmmm didn't show up when i searched for Skydrive and Sky.
Originally Posted by Arthur
31st July 2013, 09:00 PM #12
Is this just a UK rename or global?
31st July 2013, 09:52 PM #13
Global I think.
Originally Posted by the_dude
Thanks to ZeroHour from:
flyinghaggis (1st August 2013)
31st July 2013, 10:41 PM #14
BSkyB own the trademark in media and broadcast markets, as well as internet services, due to the nature of their business. They have DVR devices, provide internet connectivity, and email. So, as much as I dislike Murdoch, they're 100% correct here.
To the average consumer, if you went up to them and asked them who ran SkyDrive an internet service, the majority would say Sky, not Microsoft.
31st July 2013, 10:54 PM #15
Perhaps we need to stop allowing companies to use words like "Sky" then. Even before "the cloud" how many of us used "it's in the 'sky'" when referring to services provided in data centres? Skydrive is just that, a drive in the sky/cloud/data centre.
Originally Posted by localzuk
What about Cable and Wireless? Why aren't they taking Virgin Media to court, or Ruckus... Not the best example I know but things like this annoy me, just a bunch of bullies throwing their weight around, which, bottom line, costs us money.
Last edited by j17sparky; 31st July 2013 at 10:57 PM.
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